The Future Of SEO-What Small Business Owners Must Know!

The SEO world is still abuzz about the effects of Google’s “Panda” algorithm change. In my previous posts ( Click the links if you’ve missed my posts on Google Farmers Update and Google’s Panda Update) you discovered exactly what happened as a result of these updates. As a business owner you need to understand how [...]

What Google’s Farmers Update Means For Business Owners

In case you missed it, Google “shocked” the online and SEO world this week with an update to their ranking algorithm.  This update has been dubbed by SEO professionals as the “Google Farmer Update“. It all started a few months ago when the NY Times broke the story of a website owner who intentionally garnered [...]

How To Start A Business Website-10 Tips To Starting A Business Website

Just like a yellow page ad was a must a few years ago, a business website is a must in today’s day and age for any small business owner. Ironically, many business owners still do not have a website or it’s completely ineffective at generating leads and making money. The good news is, creating a [...]

SEO Tools-5 Free SEO Tools Every Business Owner Must Know!

As an SEO consultant I rely on a few different SEO tools to get client’s sites to the top of the search engines. Now most of these SEO tools you’ll have to pay for, however, there are a few tools out there you can use and the good news is… They’re totally FREE! So without [...]

WordPress For Business Owners-Get Control Of Your Website

One of the biggest frustrations for business owners online is NOT being in control of your website. I see this all the time as an SEO consultant where the business owner is held hostage by their webmaster or hosting company. For example, one of my clients had his website delayed for almost a year.  This [...]

Outrageous Marketing-Has It Gone Too Far?

    When did Twitter and Facebook become a dumping ground for old quotes? When did marketing become the battle between video editing software programs? Do people really think you’re accountant called you crazy? How is cutting 25% off all your crap a gift to me? If you send 10 different emails asking me to [...]

Social Search Optimization-The New SEO?

Hang on tight because the ways your buyers are presented with information about your business online are changing fast and furious thanks to Social Search. With the creation of social sites like Facebook and Twitter, a “real time” stream of activities by your friends and business associates are being shared all over the Internet. And [...]

7 Ways To Leverage Your Website’s Elevator Pitch

So yesterday you discovered the importance of having a quality elevator pitch for your website. Today, I’d like to share with you 7 ways to leverage your website’s elevator pitch and increase traffic to your website or business blog. 1) Your website’s tag line.  Having a clear and concise tag line on your website quickly [...]

Keyword Cannibalization-How To Avoid Keyword Cannibalization

Keyword Cannibalization often occurs in your website when you fail to create a quality SEO plan for your business. What usually happens here is a business owner starts publishing multiple web pages on their website targeting a single keyword or keyword phrase. In most cases the business owner is completely unaware this is happening. Ultimately [...]

Small Business SEO: Planning Your Small Business SEO Campaign

Planning your small business SEO campaign is the MOST important step any business owner can make if you really want to DOMINATE Google. And like most things in life, poor planning usually ends with poor results. Now make no mistake about it, I’m truly a ” Ready-Fire-Aim” kind of guy, but I’ve learned the hard [...]

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