Backlink Mistakes-3 Costly Backlinking Mistakes Business Owners Make

Backlinks are one the most powerful factors influencing how high your website ranks in the search engines. A backlink is basically when another website mentions or ( links) to your website.  You can see an illustration of how backlinks work below: Understanding how important backlinks are to the ranking of your website is an important [...]

SEO Tools-5 Free SEO Tools Every Business Owner Must Know!

As an SEO consultant I rely on a few different SEO tools to get client’s sites to the top of the search engines. Now most of these SEO tools you’ll have to pay for, however, there are a few tools out there you can use and the good news is… They’re totally FREE! So without [...]

Social Search Optimization-The New SEO?

Hang on tight because the ways your buyers are presented with information about your business online are changing fast and furious thanks to Social Search. With the creation of social sites like Facebook and Twitter, a “real time” stream of activities by your friends and business associates are being shared all over the Internet. And [...]

7 Ways To Leverage Your Website’s Elevator Pitch

So yesterday you discovered the importance of having a quality elevator pitch for your website. Today, I’d like to share with you 7 ways to leverage your website’s elevator pitch and increase traffic to your website or business blog. 1) Your website’s tag line.  Having a clear and concise tag line on your website quickly [...]